What It Means To Be Aggressive

I've been thinking a lot more about what it means to be a killer and thinking about the killers in my career and life - and the ones I know work with. I see two big patterns working in reverse of each other:

1. ambivalence>procrastination>delays>financial misses: everyone can play until the money runs out. And it will.
2. aggressive is clarity>quick, thorough planning>on-the-fly-optimization/fixes>spin-the-wins and move on.

#2 is all about being quick and thorough but not letting the abstract get in the way of being on time or being successful. It's about being conscious of always winning and moving forward and not letting anything get in the way of that. 'As an agency leader, I was allowing #1 to occur all the time.